Content Marketing      

Content Marketing      

Content Marketing is quickly becoming the most used marketing strategy for online businesses. It aims to attract a specific audience, to retain their interest in a certain product or service and to convert them into paying customers. What is Content Marketing? The...
What is an SSL Certificate?

What is an SSL Certificate?

An SSL, (Secure Sockets Layer), Certificate is a digital certificate that secures the connection between a website server and your browser. When you visit a website, it will identify itself to your browser through a copy of its’ SSL Certificate. This secures the...
Your Website Security

Your Website Security

With all of the online security concerns website owners face today, it’s important to follow some basic rules. Hackers are always looking to take your content from your basic information to credit card details. It’s important to protect yourself and your...
Your Website’s Bounce Rate

Your Website’s Bounce Rate

What is a Bounce Rate? Your website’s bounce rate is the number of visitors that land on your website and then leave without visiting any other pages on your site. Google Analytics is where you will find this information as it keeps track of your website’s traffic....
Choosing Your Perfect Domain Name

Choosing Your Perfect Domain Name

When you take your business online, there are a lot of decisions to make. One of the most important choices is what your domain name will be. It may sound quite simple but there are actually quite a few things to consider. Your Business Address Online You only have...
Branding and Your Website

Branding and Your Website

What is Branding? Branding is the image your company portrays to your customers. It isn’t a specific component but rather a combination of your name, logo, design, slogan and any other characteristics that your customers associate with your business. Branding is...

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