How to Write for your Website

You would think that writing about your business on your website would be relatively easy. No one knows your business better than you do and if you have a flair for writing, it should be even easier. So writing copy for your website shouldn’t be hard, right? Wrong. It...

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Rebranding and Your Website

What is Rebranding? Branding is the image that your business portrays to your customers. It’s made up of various elements including your name, logo, slogan, design and any other characteristics your customers associate with your brand. Sometimes a brand can get tired,...

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What Should Your Homepage Look Like?

When building a website, it’s hard to know what elements to include. Your homepage is most important because it’s where your customers arrive on your site. It needs to be engaging to keep your customers interested. So, what are the most important features? Your Logo...

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Why Blogging is Important

Blogging is an increasingly important way business owners are communicating with their customers. It’s a good way to peak their interest in your business and to get seen by potential customers that you probably would not reach otherwise. It helps with your website’s...

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Content Marketing      

Content Marketing is quickly becoming the most used marketing strategy for online businesses. It aims to attract a specific audience, to retain their interest in a certain product or service and to convert them into paying customers. What is Content Marketing? The...

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What is an SSL Certificate?

An SSL, (Secure Sockets Layer), Certificate is a digital certificate that secures the connection between a website server and your browser. When you visit a website, it will identify itself to your browser through a copy of its’ SSL Certificate. This secures the...

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Your Website Security

With all of the online security concerns website owners face today, it’s important to follow some basic rules. Hackers are always looking to take your content from your basic information to credit card details. It’s important to protect yourself and your...

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